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Datacratic


Datacratic is a leader in audience data solutions that help brands create more effective and targeted digital marketing campaigns. With our team of experts specializing in machine learning, digital advertising and artificial intelligence, Datacratic helps you engage with the right person at the right time, with the right message to improve campaign and conversion results.

[Infographic] Intent Data Outperforms Behavior by 98%

Today, digital marketers have an incredible number of tools, technology and techniques at their disposal that can help them gain an edge over their competitors. But in this age of innovation, it is becoming increasingly important for organizations to make sure that their advertising strategies...

Read More

Jun 15, 2017

By 

Datacratic

4 New Tech Trends Marketers Need To Know About Holiday Advertising

The holiday season is upon us. For marketers, it is one of the most important times of the year. According to the National Retail Federation (NRF), the average U.S. consumer plans to spend about $935 this year. Overall, the NRF predicts retail sales will be 3.6 percent greater than 2015's...

Read More

Dec 7, 2016

By 

Datacratic

3 Ways Online Retailers Can Maximize Their Back-To-School Sales

The beginning of August marks the heart of the back-to-school shopping season, and according to the National Retail Foundation, parents and students are purchasing goods more freely.  

Read More

Aug 9, 2016

By 

Datacratic

Welcome to The Performance Marketer

Advertising has changed drastically in the last few years. 

One of the biggest changes has been the shift of ad dollars flowing out of TV and print and going into digital channels. 2017 is predicted to be a historic year, with total digital ad spending outpacing TV for the first time ever.

Read More

Apr 25, 2017

By 

Datacratic

[Infographic] A Comparison Of Data Management Platform Companies In Canada

As programmatic cross-channel advertising becomes a standard practice among businesses, marketers are assessing better ways to gather and utilize first-party data (Your website user data).

Read More

Oct 27, 2016

By 

Datacratic

Top 3 ways to improve your retargeting in 2015!

Retargeting has got a lot of marketers excited and for good reason. Digital Information World cited a comScore study that found retargeting advertisements increased branded searches by 1046 percent, and when online stores start retargeting campaigns, they experience a 726 percent improvement in...

Read More

Mar 26, 2015

By 

Datacratic

[Infographic] Intent Data Outperforms Behavior by 98%

Today, digital marketers have an incredible number of tools, technology and techniques at their disposal that can help them gain an edge over their competitors. But in this age of innovation, it is becoming increasingly important for organizations to make sure that their advertising strategies...

Read More

Jun 15, 2017

By 

Datacratic

Welcome to The Performance Marketer

Advertising has changed drastically in the last few years. 

One of the biggest changes has been the shift of ad dollars flowing out of TV and print and going into digital channels. 2017 is predicted to be a historic year, with total digital ad spending outpacing TV for the first time ever.

Read More

Apr 25, 2017

By 

Datacratic

4 New Tech Trends Marketers Need To Know About Holiday Advertising

The holiday season is upon us. For marketers, it is one of the most important times of the year. According to the National Retail Federation (NRF), the average U.S. consumer plans to spend about $935 this year. Overall, the NRF predicts retail sales will be 3.6 percent greater than 2015's...

Read More

Dec 7, 2016

By 

Datacratic

[Infographic] A Comparison Of Data Management Platform Companies In Canada

As programmatic cross-channel advertising becomes a standard practice among businesses, marketers are assessing better ways to gather and utilize first-party data (Your website user data).

Read More

Oct 27, 2016

By 

Datacratic

3 Ways Online Retailers Can Maximize Their Back-To-School Sales

The beginning of August marks the heart of the back-to-school shopping season, and according to the National Retail Foundation, parents and students are purchasing goods more freely.  

Read More

Aug 9, 2016

By 

Datacratic

Top 3 ways to improve your retargeting in 2015!

Retargeting has got a lot of marketers excited and for good reason. Digital Information World cited a comScore study that found retargeting advertisements increased branded searches by 1046 percent, and when online stores start retargeting campaigns, they experience a 726 percent improvement in...

Read More

Mar 26, 2015

By 

Datacratic